WILSON, N.C. (July 17, 2017) – The opening of the new Hardee’s® of Wilson on Hwy. 301 South kicks off here bright and early Monday, July 17th, offering hungry diners the famous Hardee’s Made From ScratchTM Breakfast Biscuits, a delicious range of Black Angus charbroiled Thickburgers®, tasty Hand-Breaded Chicken TendersTM and much more.

The new Hardee’s is located at 2837 Hwy. 301 South and opens promptly at 5 a.m. The restaurant will be open seven days a week and includes drive-thru service.

This Hardee’s location employs about 55 people plus several managers, according to Hardee’s franchise operator Boddie-Noell Enterprises. The company will now operate two Hardee’s locations in Wilson and a total of 138 Hardee’s restaurants across North Carolina.

Seating up to 68 guests, this Hardee’s has a distinctive look with the latest “retro” Hardee’s restaurant design and a digital menu board in the counter area. The restaurant will also feature free wi-fi service.

“We’re really excited to bring this newest Hardee’s location to Wilson and the surrounding communities in Wilson County,” said Mike Boddie, president of Boddie-Noell Enterprises. “As a family-owned company, we look forward to being involved in the community and supporting the growth of the area.”

Operating hours for the Hardee’s are 5 a.m. to 10 p.m. on Mondays through Thursdays, 5 a.m. to 11 p.m. on Fridays and Saturdays, and 6 a.m. to 10 p.m. on Sundays.

This newest location is the 343rd Hardee’s operated by Boddie-Noell, which has been a Hardee’s franchise operator for 55 years and is the largest Hardee’s franchisee in the United States.

About Boddie-Noell Enterprises

Boddie-Noell is proud to have been a Hardee’s franchise operator for 55 years. Family-owned, Boddie-Noell is the largest Hardee’s franchisee in the United

States with 343 restaurant locations in four states. The company is based in Rocky Mount, N.C. For more information, visit www.bneinc.com.